Alison Kreideweis
Founder & Coach
Visionary leader with 25+ years of experience in the tri industry. All-American & Team USA Member
Doc Golden
Coach & Ambassador
Specializes in open water swimming and working with beginners. 24x Marathon Finisher & Pacer
Olof Dallner
Coach & Ambassador
5x Ironman distance winner. 3x Spartan Race Champion. 3rd Overall Ironman + Kona finisher. Scientist and data analysis guru.
Jimmy Fernandez
Coach & Ambassador
Lives life to the fullest - Went from Fibromyalgia and chronic pain to Ironman & multi-ultramarathoner.
Dave Mendelsohn
Coach & Ambassador
100+ Marathon & Ultra Runner. Team USA member and Ironman Athlete. 10+ years coaching experience
Bike Mechanic & Coach
USAT All-American triathlete, and cycling guru. Bike fitter / mechanic. Specializes in all things cycling.
Tara Bopp
Ambassador
Actress & athlete, who spearheads our strength and conditioning program. Resilient and determined.
Harry Neuhaus
Coach & Ambassador
Expert swim & tri coach with 10+ years experience. Represents Team Mexico on Age Group National Team.
Marty Munson
Swim Coach & Ambassador
Professional swim coach & marathon swimmer. Team USA member. Writer & Director for Men’s Health.

George Marroig-Tagle
Coach & Ambassador
20 yrs experience racing & coaching. Empire coach since 2010. Cycling guru, always up for an adventure.
Mimi Wang
Ambassador
Newest addition to our Ambassador team. Beginner to Ironman, proving anythings possible. Don't tempt her!

Zoe Sheridan
Ambassador
Former Division I swimmer, turned triathlete & distance cyclist. Young, enthusiastic & full of positive energy!

Sam Tergek
Ambassador
Sam’s athletic journey began as a cyclist. Having completed several century rides and Grand Fondos he was looking for a new challenge and his triathlon chapter began.
Emily Hardy
Swim coach
9-time NCAA All-American swimmer. 10+ years as an aquatics educator, coach, and leader. Licensed psychotherapist specializing in performance improvement, integrating mind-body connection into her work.